MEDIACORE: AN ANALYTICAL MANIFESTO

ded
  • Advertising: all those involved in the commissioning, development and making of any and all aspects of commercial communications, irrespective of mediums used, and audiences targeted
  • Lobbying: as above, but happen to be working to influence our political masters and their adjacents via the medium of, well, media
  • Marketing: as above, but happen to be working for the entities that are called ‘clients’
  • Public relations: as above, but have journalists, journalist-manques and other ne’er’dowells as their audience
  • Influencers: as above, but their qualifications for communications are based upon popularity gained elsewhere through other activities (sport, cleaning, cooking, dancing, being good looking, having sex in public on television etc).

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Hunger, Fire, Harrumph.

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