0. Mediacore as a phenomenon can only be written about in the form of a brand manifesto because mediacore only exists as a series of improbable precepts.

1. It is, because we are feeling grand: a challenge, a shallow artistic investigation; a claim to think.

2. It is born out of the realisation, gained slowly then suddenly, as all existential realisations are, that capitalism dictates that we have to do mediocre shit to stay alive.

3. [And no we are not above making ‘mediocre / mediacore’ puns. In fact, it is probably our most saleable skill.]

4. Right now, an…

Rishi Dastidar

Hunger, Fire, Harrumph.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store